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Business 444: Strategic Management in a Global Environment

 

Financial Ratios
To locate SIC/NAIC, sources and databases with company and industry financials and ratios.

Recommended Databases
Analyse market, view company SWOT, industry profiles, 10-Ks, company financials, and create comparison reports.
 

Business Plans
Thousands of sample business plans

Occupations
Skills, salaries, projections

 

Business Course Guides
Business Subject Guides
Business Research Databases
Need more help?

Ann Fiegen, M.L.S.
Business & Economics Librarian
Kellogg Library 3423
afiegen@csusm.edu
760-750-4365

 

Financial Ratios (How to locate industry codes, whether you start with company or industry info and how to interpret)

Financial Studies of the Small Business   HD2346 U5 F55a    REFERENCE
Dun and Bradstreet Industry Norms and Key Business Ratios   HFF5681 R25 I532   REFERENCE
RMA Annual Statement Studies  HF5681 B2 R6

Recommended  Databases
 

Business Source Premier
This EbscoHost database will provide company and industry reports for SWOT, Industry profile and additional trade publication and business articles.

CalGold for Permits and Licenses An interactive business permitting and licensing database that guide the entrepreneur through required permits and licenses via industry type, California County, and city requirements.

Lexis/Nexis Academic:  Navigate to -->   Business / Company Information / SEC Filings & Reports.
The reports L/N are full text. Use your browser's Edit/Find in Page navigator to quickly search key words in company filings.

MediaMark Reporter MRI+  (free registration required for CSUSM)
Use this database to research consumer product and service purchases and cross index with media reading and viewing practices.  Data at national, regional, and county size, includes demographics.  For example it can return results on the brand of detergent used in the last 6 months, what magazines they read, web pages they visit and what time of day the listen to the radio or even which major websites they visit.

Mergent Online--Financial analysis databases for public corporations.  Beside corporate filings this database enables custom reports for company and industry comparisons.

Business Plans

To view dozens of business plans in the CSUSM library catalog.


Additional sources available at the Library of Congress Guides for sample business plans.  Note especially the Internet Resources link to the Business Plans and Profiles Index.
 

Occupations

O*NET dictionary of occupational titles HB2595 .O16 2002      REFERENCE
Occupational outlook handbook HF5381 .U62  2002-03      REFERENCE
Occupational Outlook: San Diego County HD5725.C2 O33      REFERENCE


 



Created by: Ann Fiegen
Last Edited: 04/28/08

 

 
 
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