This page
provides recommended sources to complete your Case Analysis and
New Venture Development Plan.
All business research requires an industry analysis.
Review Business Environments (BUS 302) library course guide.
BUS 444
Strategic
Management in Global Environments,
Dr. Antoniou's website
Use the
library catalog to search for his
recommended texts
Financial Ratios
To locate SIC/NAIC,
sources and databases with company and industry financials and ratios.
Recommended Databases
Business Source Premier: Industry profiles, Public Corporation
SWOTs,Analyse market,
Company SWOT, industry profiles, 10-Ks, company
financials, and create comparison reports.
Business Plans
Thousands
of sample business plans
Market Analysis
Demographic and consumer preference sources
Occupational information
Skills,
salaries, projections
Real Estate
Commercial Real Estate and Location sources
Financial
Ratios (How to locate
industry codes, whether you start with company or industry info and how
to interpret)
Financial Studies of the
Small Business HD2346 U5 F55a REFERENCE
Dun and Bradstreet Industry Norms and Key Business Ratios
HFF5681 R25 I532 REFERENCE
RMA Annual Statement Studies HF5681 B2 R6 BUSINESS QUICK REF
Recommended
Databases and Websites
Business Source Premier
This EbscoHost database will provide company SWOT, industry reports, and
trade publication and business
articles.
Business Week--Strategic planning articles
Direct link to a dynamic search of all
business week articles on this topic.
CalGold for Permits and Licenses An interactive business permitting and licensing database that guide the entrepreneur through required permits and licenses via industry type, California County, and city requirements.
Lexis/Nexis Academic:
Navigate to --> Business / Company Information / SEC
Filings & Reports.
The reports in L/N are full text. Use your browser's Edit/Find in Page
navigator to quickly search key words in company filings.
Mergent Online--Financial analysis databases for public corporations. Beside corporate filings this database enables custom reports for company and industry comparisons.
San Diego Workforce
Partnership Job seekers, employers, training and education, economic
indicators, industry statistics
Business Plans and Profiles Index This is THE SITE from the Carnegie Public Library, Pittsburgh. It lists and links to thousands of sample business plans. Go directly to the electronic links, or search our library catalog for those books in print, we have many of them at CSUSM
Library of Congress Guides for sample business plans. Note especially the Internet Resources link to the Business Plans and Profiles Index.
If that is not enough, business plans in the CSUSM library catalog.
Hurdle: The book on business planning / Tim Berry
Small Business Administration Starting a Business
Online Business Guidebook
/ Created at Virgina Tech
New item 9/09
Contains short outlines for starting and online business with suggested
links to content.
MediaMark Reporter MRI+ (free registration required for
CSUSM)
Consumer Purchase and Behavior.
Use this database to research consumer product and service purchases
and cross index with media reading and viewing practices. Data at
national, regional, and county size, includes demographics. For
example it can return results on the brand of detergent used in the last
6 months, what magazines are read, web pages visited and time of day the
listening for radio or even which major websites are visited.
Lifestyle Market Analyst
"A reference guide for consumer market analysis" Especially good
for San Diego County. Also has demographic trends.
O*NET dictionary of occupational
titles HB2595 .O16
REFERENCE
Occupational
outlook handbook
HF5381 .U62
REFERENCE
Occupational Outlook: San Diego County HD5725.C2 O33 REFERENCE
San Diego Job Seeker and Labor Market Information
New item 9/09
Contains Wage and employment estimates and salaries for
SD County, employment statistics
Commercial Real Estate figures--San Diego Regional Economic Development Council
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